Organic ingredients
Fully Vegan Products
Easy to absorb & fast acting
100% recyclable packaging
Why Shelf Stable?
We use advanced aseptic processing and protective amber glass to keep our shots safe, stable, and effective without preservatives or refrigeration. In simple terms, the formula and bottle are sterilized separately and combined in a completely sterile environment, while amber glass helps shield sensitive ingredients from light so the formula stays consistent from production to the moment you drink it.
Because some nutrients can naturally decline during processing and storage, we formulate with real-world conditions in mind, meaning ingredient levels are designed to still deliver functional benefits over time.
Formulated with Purpose
Our formulation team brings more than 35 years of experience across the culinary and food science industries, including nearly two decades specializing in beverage formulation, food safety, processing, nutrition, and commercialization. The team has held senior R&D roles at leading national beverage and coffee companies, helping develop and scale major cold-pressed juice lines across raw, thermally processed, and HPP production while advancing technologies designed to improve shelf life, safety, and flavor. Their work has also contributed to patented biopreservation methods for beverages and foods.
Their experience spans functional beverages, fruit and vegetable juices, plant-based ingredients, and coconut processing, including the development of systems designed to maximize coconut water and other usable components from the whole coconut. This expertise informs every S.O.B. formula, from ingredient selection and flavor to safety, stability, and scalable production.
TAKE THE SHOT
Our Favourite Ingredients
Coconut water
Hydration + Electrolytes
Nature’s original electrolyte. Naturally rich in potassium and essential minerals, it helps support hydration and maintain fluid balance throughout the day. Light, refreshing, and easy for the body to absorb, it helps replenish what your body uses up so you can keep doing your thing.
Ginger
Anti-Inflammatory + Digestion
Packed with bioactive compounds like gingerols, it helps the body respond to inflammation while supporting steady digestive rhythm. Because recovery should not come at the expense of your gut. Delivered in juice form to retain its naturally occurring compounds.
Black Pepper
Absorption
Piperine, the active compound in black pepper, enhances bioavailability by up to 20x so more of turmeric’s active compounds can be utilized.
Inulin
Prebiotic Fiber
Feeds the beneficial bacteria living in your gut. Instead of being digested by your body, it acts as fuel for the good bacteria that support digestion, nutrient absorption, and overall gut balance, helping your microbiome stay healthy and thriving.
Spirulina
Antioxidant Protection
The deep color comes from phycocyanin, a bioactive pigment-protein complex studied for its role in inflammatory regulation and antioxidant defense. Turns out the blue stuff is doing the heavy lifting.
Sea Moss
Skin + Cellular Health
Naturally rich in iodine, magnesium, and zinc that help support cellular function and nutrient balance. Think of it as helping provide the raw materials cells rely on to operate smoothly, supporting healthier skin from the inside.
Turmeric Extract
Joint + Muscle Comfort
This is the concentrated side of turmeric. High-curcuminoid content means a sharper approach to managing the effects of physical strain. Less filler. More firepower.
Ginger Juice
Recovery + Digestive Balance
Packed with bioactive compounds like gingerols, it helps the body respond to inflammation while supporting steady digestive rhythm. Because recovery should not come at the expense of your gut. Delivered in juice form to retain its naturally occurring compounds.